Duroflex LiveIn Duropedic

Print and Digital Campaign

As part of the campaign, I contributed to both the conceptualization and art direction, ensuring that the campaign effectively communicated the unique features and benefits of the mattress. Collaborating closely with the creative team, we developed a concept that resonated with the target audience and brought the essence of the Duropedic mattress to life.

Ideation | Creative Direction | Visual Designing