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Duroflex Bed Linen launch campaign
Print and Digital static advertising Campaign
The brief was straightforward: highlight the product's aesthetics, ensuring it takes center stage without resembling a typical catalog shot. The goal was to create a lifestyle-oriented visual that resonates with the audience. To achieve this, I conceptualized showcasing leisure time spent on the bed, captured from a top-angle perspective. This approach seamlessly blended the product's appeal with a relatable, relaxed setting, bringing the narrative to life.
Campaign Idea | Creative Direction | Visual Designing
Campaign Creatives





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