For the digital and print static campaign for the 2-in-1 mattress from Duroflex, we focused on its unique feature: one side firm and one side soft. Our creative idea centered around couple with opposite interests and preferences—reflecting the duality of the mattress. Despite their differences, they share incredible chemistry, mirroring the harmony of the product. The visuals and messaging highlighted how the mattress caters to contrasting needs while bringing people closer, making it the perfect choice for diverse lifestyles.